Storm Prep as a Guide

This past weekend I went SCUBA diving. Knowing it was hurricane season, we kept everything flexible until the last minute, attempting to ensure good weather. 

On the boat in Key West, we were chased back to the dock by the storm below. We did two dives and had hoped to get in two more but this ominous horizon suggested we wouldn't.

It occurred to me there is a business lesson in this moment. 

There will always be potential for storms, like there are challenges to getting your projects optimally completed. If you are flexible but understand all options, you are positioned to adapt to a changing horizon. 

For us, the storm hit, but with no lightning or major wind, so in the midst of the afternoon storm, we dove again. We assessed our options because we had prepared, and moved toward our objective. 

With an understanding of weather patterns in the Keys, and our experience in Key West under our belt, we decided to relocate to Key Largo - our original destination where the weather looked far worse. The diving there was great, better than the day before, and the sun was shining.

What we often forget in business is how preparation for many possible outcomes, puts us in a position to make the best option come to fruition. 

And we got to swim with sharks... which is a whole other metaphor for business.